It’s December, and you know what that means! The holiday season is finally here, which means it is probably a busy time for your event planning business. Even though you have many tasks at hand, let’s discuss some simple ways to show gratitude to your clients and your team – even if you are a […]
Let’s face it — understanding today’s Millennial market can potentially make or break your wedding business. With WeddingWire reporting that 80 percent of couples they’re seeing are Millennials, you really want to make sure you “get” them. Millennial couples are approaching their wedding planning differently with new technology, new aesthetics and a whole new set […]
We’ve been seeing tons of exciting new trends — and some old ones that just won’t quit — as couples continue to try to make their day as special and unique as possible. The biggest trend we continue to see is personalization — weddings with a lot of traditional elements, but still full of personal twists. Young […]
As an event planner, creating a viable pricing strategy is essential. Whether it’s a corporate or social event, you will want to create a fair pricing structure that includes your operating expenses, salaries, and profit. Up ahead, you’ll not only learn how to calculate your rate, but also the multiple ways you can price yourself […]
In the past few years, the wedding industry has become a $50 billion industry in the USA. Add in the local vendors from the overseas and destination wedding markets and you’re looking at tons of competitors all looking to create a space and name for themselves. Many vendors turn to social media to clear a […]